Elevator Lab Partnership Program

Digital Customer Acquisition and Financial Literacy Track

hosted by

Raiffeisen Bank Bulgaria

This track is an integral part of Raiffeisen Bank International’s group-wide Elevator Lab Partnership Program – the largest corporate fintech program in CEE. Our program is offering later-stage fintech startups support in developing unique pilot projects. Get the chance to become a partner of Raiffeisen Bank International Group!


Applications closed.

Your Benefits

Once selected to take part in a Partnership Program Track, as a fintech you will have the opportunity to work together with international leading banking experts on a proof-of-concept in order to further develop your business solution. During the program the jointly developed solution/product will be evaluated for a possible strategic long-term partnership with RBI Group. Find out more about the benefits:

Pilot project

To develop your product further we test it in the real-life banking environment (access to the RBI API Marketplace & real clients) in the course of a pilot project with the most promising fintechs.

Support of experienced mentors

Our mentors come from a wide range of business areas within RBI Group and are top experts in their fields. They are supporting fintech expansion by sharing their expertise, giving strategic support and providing critical feedback. Additionally, external mentors are contributing with their specific know-how.

Dedicated PoC Fund

The pilot projects are funded by a dedicated Proof of Concept fund. In addition, we cover travel and accommodation (flight & hotel) for up to two people per fintech

All the benefits

What we are looking for

The program is open to later-stage fintech startups with proven innovative fintech products and technologies. Your fintech solution/technology for banks and financial services must be active in one of the following areas:

Digital Customer Acquisition

  • Creative strategies and approaches for customer acquisition, beyond banking co-services etc.
  • Enabler for customer referral programs, giveaway promotions, small-scale influencer referral campaigns
  • Tools for better understanding of customer behavior e.g. A/B testing, heat map tool etc.
  • Gamification tools: e.g. “gamifying” the persona creation process during onboarding

Financial Health/ Literacy

  • Literacy for children/young people: tools and services parents can use
  • Gamification strategies for financial literacy
  • Product, services, tools to help customers spend wisely, build savings, borrow responsibly etc.
  • ESG: Enabling spending money in responsible/climate positive way
Ozkan Demir

Elevator Lab is a visionary and innovative program ran by an enthusiastic team where you can present your solutions and show what you can offer to real businesses. It was a privilege to work with experienced mentors in terms of developing our product further and reaching out to new opportunities.

Ozkan Demir, CEO of Pisano

Digital Customer Acquisition and Financial Literacy Track

Applications were open until September 26th, 2021 - CET 23:59.



Before starting to work on your PoC with our experts, an internal selection process aims to identify the fintechs with the biggest potential. Selected fintechs –  identified in the course of the local Finalist Ceremony – will work on a proof-of concept with banking experts in Bulgaria, which will be presented at the international Demo Day taking place in June 2022. After a successful completion of the program, fintechs have the chance to be evaluated for a possible strategic long-term partnership with RBI Group.

Application phase

September 7th – September 26th, 2021

Remote video pitches

October 20th – 21st October, 2021

  • Pitches of the semi finalist startups via Teams call
  • Selection of the finalist startups
Finalist days

November 26th, 2021

  • Mentor’s get to know the startups and their technology
  • 1:1 mentor – startup sessions focusing on PoC building
  • Finalists pitches
  • Final selection of winner startups
  • Finalist ceremony
  • Onboarding of the winner
Acceleration phase

December 2021 – April 2022

  • Get to know the PoC host and RBI Group
  • PoC development and progress evaluation
  • 1:1 mentor – startup sessions focusing on PoC validation, building & execution
  • More information coming soon!
Demo Day

September 2022

  • Official presentation of the PoC projects in front of international guests
Finalist Day
Demo Day

Elevator Lab Jury

Acts as the highest selection committee during the overall program and in the course of the Finalist Day the finalists will be rated by the jury consisting of Board Members and Managers from Raiffeisen Bank Bulgaria & Raiffeisen Bank International.

Raiffeisen Bank Bulgaria


Total Assets


Total Customers


Total Employees


Total Branches

Raiffeisen Bank Bulgaria

Want to apply for another Track?

Elevator Lab Partnership Program consists of several tracks: Each track has a different timeline and searches for fintechs in different areas and is hosted by different Raiffeisen banks within our CEE network. Check out all our Tracks!

Partnership Program Tracks

Any questions?

If you have any questions about the fintech Partnership Program, are considering to apply or wondering if this is the right program for you – please have a look at our FAQs first:

FAQ Partnership Program